Link in Bio for Small Businesses: A Simple Setup Guide
How small businesses can use a link-in-bio page as a mini website: what to include, how to get calls and reviews, and how it compares to a full website.
6 min read · Updated October 13, 2026
A link-in-bio page is a single mobile page with your key links. For small businesses it can double as a simple website: one place for calls, bookings, reviews and directions, ready in ten minutes.
What to include
- A clear name, logo and one-line description of what you do and where.
- A big 'Call now' or 'Book' button at the top.
- WhatsApp and email buttons for people who prefer to message.
- Your services, each linking to more detail.
- A Google review link and directions to your shop.
Use it everywhere
Put the link in your Instagram, TikTok and Facebook bios, your Google Business profile, email signature and invoices. Print a QR code to it on vans, windows and business cards.
Link in bio vs a full website
A full website is better for detailed SEO and big catalogs. A link-in-bio page wins on speed, cost and phone visitors — and many tradespeople and clinics start with one. You can link to both.
Pick a layout made for local businesses
Linkly's 'Local business' layout turns phone, WhatsApp, maps and review links into large action buttons automatically, and lists everything else as services.
Frequently asked questions
Is a link-in-bio page free?
Yes, Linkly includes one free published page. Pro adds unlimited pages, premium designs and analytics.
Can customers call me directly?
Yes. Add a tel: link and it becomes a 'Call now' button.
Can I use my own domain?
Your page lives on getlinkly.app; you can link to it from your own website and domain.
Will it show up on Google?
Published pages can be indexed, and they help most when linked from your Google Business profile and socials.
Start your page at /local-business-website or explore designs at /link-in-bio.